Flo’s Day × Mitch Revs
Because kids deserve a childhood, not cancer.
The story behind our new Flo’s Day slogan and the beautiful T-shirt Mitch Revs has designed for us.
“Because kids deserve a childhood, not cancer.”
This is our new slogan for Flo’s Day. It came about while we were working with Newcastle artist Mitch Revs on a T-shirt he designed especially for us.
The Flo’s Day Tee 2026 is now live on the Mitch Revs website and available to buy.
We have always loved Mitch’s work. It is bright, fun and so recognisably Newcastle. His pictures are full of local places and the little details you notice the longer you look. It felt like such a lovely fit for Flo.
When Mitch agreed to help us, we were honestly so grateful. He took what Flo’s Day means to us and turned it into something beautiful.
Childhood in colour
The design shows Flo riding her scooter through flowers, butterflies and music, with her name sitting beneath a rainbow. She looks playful and free, doing exactly what she should be doing. Simply being a child.
For us, it is not just a T-shirt. It is another way to keep Flo’s name out in the world and raise money so other children and families can be helped.
You probably know Mitch’s work
If you live in Newcastle, you will probably recognise Mitch’s work. His bright, detailed pictures of places like Merewether Beach and Newcastle Beach have become part of the city. They are fun, a little cheeky and full of local details.
That is why having Mitch design something for Flo’s Day feels so special. It brings together Flo, Newcastle and the community that continues to show up for us.
Wear it for Flo
The Flo’s Day Tee is available through the Mitch Revs website. Children’s shirts are $40 and adult shirts are $50.
One hundred per cent of the proceeds will go towards childhood brain cancer research and supporting families facing a cancer diagnosis.
We are so grateful to Mitch and his team for the time and care they have put into this. It means a lot to have a local artist we admire support Flo’s Day in such a generous way.
Thank you, Mitch. We absolutely love it.
T-shirt and artwork images courtesy of Mitch Revs Gallery.